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Digital Marketing Manager

  • Location

    Lincoln

  • Sector:

    Telecoms

  • Job type:

    Permanent

  • Job ref:

    1129394

  • Published:

    4 days ago

  • Expiry date:

    2021-07-07

The Role: Collaboratively with the Chief Customer Officer you will create a digital strategy for a new and exciting ISP looking to shake up the industry. The digital marketing manager will bring a depth of online marketing and strong technical eCommerce knowledge. You will have a guaranteed investment for your vision and strategy to be implemented. Looking for a leader with strong customer centricity, sales acumen and commercial awareness to drive the digital sales.
  
The Company: A start up ISP within the east of England are led by a CEO that has already enjoyed vast success within the ISP space and scaling up businesses. They have secured a guaranteed funding to help this business hit the ground running. By the year end there will be a multitude of hires and with a collaborative approach, they are seeking a sales leader to bring their own flavour to support a growth plan and be a significant player within the space.
  
The requirements for the Digital Marketing Manager:
  • Own the customer Online Sales & Marketing Journey
  • Drive traffic to the site via SEO, Digital, Social, Mobile Marketing; planning, activating, and optimising promotional campaigns and product launches within budget.
  • Convert browsers on the site into buyers
  • Working within the ISP brand to ensure best in class presentation and positioning of our products (eg: images, videos, reviews, rich content etc)
  • Detect and report competitor and general market activities
  • Identify new and innovative opportunities to improve online sales
  • Expert knowledge/experience in eCommerce and online customer behaviours and experience ideally in a telco environment or similar
  • Expert knowledge/experience in planning, executing and reporting on-line marketing campaigns with a passion for data led optimisation.
  • Previous experience of using paid advertising platforms
  • Excellent communication, presentations and collaboration skills; working cross functionally with Brand Marketing and Customer Experience teams
  • Demonstrated ability to manage/contribute to competing priorities in a fast-paced environment
  • Resourceful, well organized, highly dependable and efficient.
  • Ability to thrive under pressure with a positive attitude, works well within a team as well as autonomously.
  • Online product/content merchandising
  • Excel, PowerPoint, Presentation skills
The package for the Digital Marketing Manager:
  • Flexible : £50 - 60k
  • 20% Bonus
  • Car
  • Negotiable Perks
The Digital Marketing Manager is to be in a commutable distance from Lincolnshire.